How to start a start-up?

Tagged: start-up entrepreneur

I have many observations about successful start-ups, but generally there is one common aspect – the start-up must be passionate about solving a problem or building/redefining on existing solutions on that problem. With that in mind, I find myself in a little bit of a conundrum as my instinct tells me that the decision to create my start-up is driven by the thrill of progress, improvement, accountability and ultimate ownership and not by my primary observation outlined above.

I don’t care though.

There are two ways that a start-up can form, one is someone stumbling upon a problem and building solutions and the other is through research and brainstorming. The fact is that I believe a successful entrepreneur has the ability to know when a problem is worth solving, or can find a unique selling point that creates a competitive advantage.

As I sit here with a notebook full of seamlessly random mind-maps and notes I definitely put myself in the latter category which is fine. There will be a number of proof of concepts, micro-sites and areas of research that I will undertake in the next 3-6 months; they might be iOS based, web based, or process based solutions. That’s what is exciting. Every day feels like Christmas Eve whilst finding that ‘thing’ you believe will change the world.. or maybe just a few people’s lives.

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